Inside a Hospitality Shoot Across Three Properties
One photography and film production, three locations, and a single visual language that had to hold across all of them.
BrandWorks Newsroom1 min read
Our production team recently completed a combined photography and film shoot for a hospitality group, working across three properties over consecutive days.
The brief was consistency. Each property has its own character, but guests encounter them through the same website, the same booking journey and the same social channels. The imagery needed to feel like one brand while still showing what makes each location distinct.
One set of rules, three locations
Before the shoot we agreed a short set of principles covering natural light, framing, how people appear in frame and the time of day for each type of space. Those principles travelled with the crew, which kept decisions quick on location.
The resulting library covers rooms, dining, amenities and detail work, delivered in the crops each channel needs, alongside short films for social and the website.